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Posted by: Linda 12/01/2009 15:13

Some while ago I wrote about a programme on television last year in which a group of teenagers went to India and experienced the realities of sweatshop labour for themselves. It was very interesting and obviously a life changing experience for two of the girls Stacey and Tara  who have now fronted an initiative called 'Ethical Pests'. an eco-consumer brand which promises to give you the information you need to be an ‘ethical pest’ and question everything you buy.

The girls recommend buying gorgeous classic pieces from vintage boutiques, restyling everyday items into trendier garments from flea markets and making use of end-of-the-roll materials to invent new products.

But it’s just not that easy for some of us, who don’t have the time, skills or patience for that kind of shopping. I am barely able to thread a needle and whilst I think it a brilliant idea its simply not for me. Asked which high street shops they think are ethically and environmentally sound, they  mentionx Zara, and both have a lot of glowing praise for GAP.

The girls say that GAP has changed most rapidly and drastically since the adverse publicity they received about child labour and actually go above and beyond what other brands are doing in the face of ethically produced fashion.

Although it can be tedious to question and  try to be ethical in our consumer choices, it is all far too easy to question the facts charities shower us with and become complacent in our morals, because we haven’t seen the crisis with our own eyes. But experiencing un-ethical working conditions is one thing that the girls have had burned onto their minds forever, and are now able to share with us.

So if you would like to hear more about this initiative visit Ethical Pests

Linda

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